How to Grow Your Ideas With a Project Incubator
- Posted by glen on February 3rd, 2008
I can still remember my first experience with an incubator as a child. Our elementary school had an incubator where we artificially heated chicken eggs until they eventually hatched, in our very own classroom. Every day we’d all be sure to gather round the incubator and check the progress of the eggs. And when the day finally arrived when the baby chicks finally poked their beaks through, my classmates and I all felt a feeling of accomplishment. We’d been there from day one.
Imagine our joy when my brother and I had the privilege of taking two of the chicks home to raise on our own! (Never mind that later in the week we accidentally “sent them to heaven” playing basketball in our driveway… that’s for another post and a good session of therapy.)
The concept of a having an idea “incubator” is the same as the real ones used in 3rd grade classrooms. A place where you can toss your ideas, give ‘em some heat for a few months and let them grow. Here’s how to set up a project incubator, with all the steps needed to make sure your ideas eventually hatch.
Capture
A project incubator is a really just a place to quickly store all of your ideas. I like to use a system with Google Docs where I create a folder specifically for ideas. Then, for every idea that pops into my noggin, I plunk it in that folder. Over time, I’ll sort the ideas into different folders and add to each file as an idea develops.
GTD‘ers may see this as merely the capture stage of the GTD process. Make sure you get a system where you’re able to capture every idea, at every time. You’ll be glad you did. We all know ideas never come at opportune times.
Pruning projects
While watching chicks hatch out of a shell in a classroom of 3rd graders is a pretty cool experience, there’s always a downside to watching nature unfold. There’s always a few eggs that don’t hatch. It’s a fact of life.
Pruning the project incubator is an especially important aspect of developing ideas. Ideas change over time, and some even turn out to be duds. But that’s OK because you won’t have time to develop all of your ideas anyway. Just be open and honest with yourself about them. Do you really think this will work? Will you really have time to work on it? You’ll quickly find that many of your ideas just won’t be feasible to pursue, which will in turn help you quickly focus on the best ideas to work on.
Review, review, review
Pick a time to review your ideas on a regular. If you need a reminder, use a calender like GCal or 30 Boxes to send you an email when it’s that time again. I like to review every week or so, but to each his own. The important thing is to regularly think about your ideas. This helps the idea grow and evolve into something that you can actually create.
Work on one idea every day
The best time to work an idea is right when you have it. Adrenaline is great for getting a project going. But it’s even better to pace yourself and work on one idea a little bit every day. This could be just researching, or beginning to plan the idea. Small steps ensure that you won’t get burned out on the idea, and you’ll be able to monitor your progress. Just like the chicks didn’t hatch overnight, your idea probably won’t be polished off for a while. (And will most likely take longer than you expect.) But take heart creative one, for with a steady pace, you’ll soon see the fruits of your labor.
Photo by Cowgirl Jules





February 3rd, 2008 at 7:21 pm
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February 3rd, 2008 at 9:40 pm
[...] at LifeDev has a brilliant post about “growing ideas”. Check it [...]
February 4th, 2008 at 1:19 pm
This is exactly what I needed… I don’t know why the idea to have a project incubator section never occured to me. I’m always coming up with ideas which then fall by the wayside as I eventually forget them.
February 4th, 2008 at 4:33 pm
Thanks for this great tip, I’ll definitely give it a try. I agree completely: not all ideas turn out to be that great when revisiting them later.
February 5th, 2008 at 11:48 am
@Christian: Yeah, I find myself tossing over 50-70% of my ideas, for reasons like “not feasible”, “not enough time” and most importantly… “wow. what was I thinking?!”
:)
February 8th, 2008 at 7:15 pm
[...] before finding this article. Where do you incubate your brilliant ideas? Tell us in the comments. How to Grow Your Ideas With a Project Incubator [...]
February 8th, 2008 at 7:43 pm
This is a very timely post in that I just posted on the collection buckets that I am currently use:
http://wowexperiences.blogspot.com/2008/02/top-3-buckets-for-capturing-ideas.html
Thanks for your post - I just collected it in my google notebook :-)
February 8th, 2008 at 8:49 pm
Great post … led me to a concept using a mind map to incubate … thanks for the idea …
February 9th, 2008 at 5:30 am
I use evernote for this, it is awesome.
http://www.evernote.com
February 9th, 2008 at 8:43 am
I agree google notebook or google docs is a great place to park ideas. Even an @Ideas list within your current GTD contexts has worked well for me - at least then its all in one system (granted you need to flush it out somewhere else).
February 9th, 2008 at 8:44 pm
[...] How to Grow Your Ideas With a Project Incubator - LifeDev [...]
February 10th, 2008 at 11:05 am
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February 11th, 2008 at 8:59 am
I would be interested to know if anyone has a structured method of recording your ideas within the Google Doc. (as Glen suggests) OR does the doc just serve as a brain dump to be formally organized at a later stage.
February 11th, 2008 at 11:08 am
This project incubator concept is really interesting and I find that it is really important and that there is no software that fills that gap. This in between data collection that keep the information structured enough for later retrieval, but that is simple enough for anyone to work with…
What I am trying to find or create is a system that can be as simple to use as Free Mind, where you can map you idea and project, but with something easy to share and edit as a wiki. I am working with Tiki Wiki, but again there is a gap between the technological capabilities of the staff, and the usefulness of the wiki…
Anyway thanks for the article, it would be a very nice startup for the next killer web app ;)
February 12th, 2008 at 1:00 am
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February 14th, 2008 at 4:35 pm
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February 15th, 2008 at 9:06 am
[...] an idea and flesh it out until it’s ready to turn into an actual project. I was inspired by this article posted in LifeDev. While my first experiment is for a personal, creative project, this would also [...]
February 15th, 2008 at 9:46 pm
I would think a wiki (say EditMe, PBWiki, CentralDesktop) would give you more flexibility to link between ideas and would be more easier to refactor. You could still have one idea on a page but it would be more straightforward to cross-link and re-factor. The basic suggestion is certainly excellent, at the moment I keep mine in a single large “ideas” file. This post has prompted me to reconsider.
February 19th, 2008 at 9:10 am
Great post - I’ve been doing something similar for years now but your post has inspired me to be a bit less ad hoc.
I’ve been using GMail drafts to save my ideas (for projects, blog posts, etc). Then as part of my GTD reviews, I’ll file them, update them or discard them as I see fit. This worked well but I’ll be tying them to my GTD process more closely in future.
February 19th, 2008 at 9:11 am
I am against putting personal information on the web “somewhere”. Use a simple but powerfull application like Curio from zengobi to incubate and survey your projects. You will not regret it.
February 19th, 2008 at 11:37 am
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February 19th, 2008 at 6:32 pm
[...] How to Grow Your Ideas With a Project Incubator (tags: Article) [...]
February 20th, 2008 at 7:09 am
Amazing….such great words…..I think I have learned a lot today….
Thanks
Srv
February 27th, 2008 at 10:32 am
I just like to jot my ideas down on my GTD notebook. But this is just as good…depends on each person’s preference I guess.
March 16th, 2008 at 11:03 am
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