As the Internets blow up around the announcements of some Apple news, I’m left with an interesting thought.
People live for this event.
There are some people who wait all year to stand in line and go to a conference where The Steve speaks about what’s upcoming in Apple land.
Now I’ll be the first to admit… it’s a pretty cool event, and I love hearing about Apple news. However, if we step back and look at it, the news that has everyone in a lather about is a new phone. I was left feeling a bit let down.
“I just gotta know; did anything else happen anywhere in the world today *OTHER* than a new freakin’ iPhone? Just curious; flood, famine, war…”
Imagine the letdown if you were really into this event, like some people are. Your whole year has led up to this day, this hour… the potential for letdown is enormous (which some are probably feeling right now).
There is a lot more going on in the world that needs our attention. Things that should get tons more ink than product announcements from a company. If you’re living for something bigger than an iPhone announcement, than the odds of being let down are much less. So here’s a deep thought for a Monday…
What are you living for?