If you had to rate your content on a scale of 1 to 10, what would you give it? A 6? A 7? That’s what most bloggers say.
But here’s the problem: you can’t really grade content on a scale. You’re either blowing people’s minds or putting them to sleep, and there’s nothing in between.
Put another way, content graded as a 6 or 7 gets the same reaction as a 1. It’s a waste of time to publish it.
This was a lesson I had to learn the hard way. The really hard way.
The rest of this article is absolutely fantastic. Well worth the read.